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February 15, 2010
‘Large Metallic Balls’ Or Not, Customer Experience is the Pathway to Recruiting Greatness by Greg Savage
Greg hilariously responds to my February 2nd note below. It would also be worth every search entrepreneur’s time to read his other post Guess What? Candidates Are Customers Too! As I allude to below, I have been preaching this since I read Jeffrey Gitomer’s book Customer Satisfaction is Worthless, Customer Loyalty is Priceless. From that moment I finished reading this book in 1998 while on a training trip in California, I began crafting and sharing my Radical Recruiting process, which outlines the delivery of an exceptional candidate experience by a search professionals. It has been my competitive advantage for years, and is the reason I landed my all time top two billing clients, both referrals from candidates who I didn’t place, but who sought me out upon landing their new jobs and brought me on board with their new employer, other recruiter that placed them be damned. That’s loyalty.
http://gregsavage.com.au/?p=666
http://gregsavage.com.au/?p=658
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February 2, 2010
Customer Service in Recruitment. We Need to Put Our Money Where Our Mouth Is by Greg Savage
This Australian has large metallic balls that most in this profession can’t even touch. There is just no other way to put it. US firms of the same size wouldn’t even consider doing this; don’t have the leadership courage, nor is the leadership strong enough to deal with the truth they would uncover. They just want to be able to show the shareholders the money…Short term perspective. Solo/small search entrepreneurs, READ THIS! This attention to our buyers is why the best of us have survived year after year against these big boys.
http://gregsavage.com.au/?p=635
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Reorder the Sections on Your LinkedIn Profile: Now You’re in Control by Aaron Bronzan
It’s about time LinkedIn adds this feature for its users. Thank you!
http://blog.linkedin.com/2010/02/02/linkedin-profile-reordering/
January 28, 2010
Recruiters! We Must Learn to Sell Why We Are Still Relevant by Greg Savage
More sage advice from Australian Aquent CEO and 30 year veteran of staffing and recruiting on his blog The Savage Truth. But one wishes he would go beyond mere thematic outlines of how search professionals can sell our relevance more successfully, and share more detailed examples of exactly how he and his team have done this. I would like an article on each of his three points with details and examples.
http://gregsavage.com.au/?p=347
January 27, 2010
HOW TO: Measure Social Media ROI by Christina Warren
Seems that time and time again, if I want intelligent and practical information about using social media for my business endeavors, Mashable is the place to go first. This article is an excellent reminder of how you must measure your social media ROI and how to do that with suggestions of very useful tools that are worth investigating if you are serious about learning your social media impact and ROI. AND DON’T SKIP/OVERLOOK Olivier Blanchard’s Basics Of Social Media ROI.
http://mashable.com/2009/10/27/social-media-roi/
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How To Write A Social Marketing Plan by Michael Troiano
Five simple, direct and meaningful steps anyone can follow to create a social media marketing plan.
http://scalableintimacy.com/?p=487
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4 Lies About Social Media by Mark Montoya
#1: LinkedIn is for networking… #2: Twitter is for conversation… #3: Blogs are personal journals… #4: Social media is no place for business… Though Mark may have targeted those looking to use social media to find themselves a job, this is good advice all around.
http://markmontoya.com/OnlinePersonalBrandingSpecialist/2009/11/10/4-lies-about-social-media/
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January 26, 2010
Free Whitepaper: Lights, Camera, Action, Success! by Adam Peterson
Vipe founder and CEO Adam Peterson reminds us why video is going to become a critical component of any sales or candidate presentation future, not to mention internal communications and training. Read his whitepaper by following the link above or by going to the registration site for the whitepate at:
http://www.vipepower.com/cms/index.php?page=whitepaper2
January 25, 2010
You Say You Are A Social Media Expert Or Guru. OK, Prove It by Paul DeBettignies
Paul takes Social Media Experts,Gurus to task. He considers it to be a bit of a rant, I think it is a terrific message that can’t be repeated often enough. Buyer beware, and seller prove it. Works in my profession, can’t see why it wouldn’t work for Social Media. Thanks Paul for your candor.
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Twitter Lists – 16 Ways To Use Lists To Improve Your Twitter Experience by Twitter Power Team
Wish I had known these ideas when I began using Twitter. I see the value but feel I just added something else to my to do list. Will probably begin two lists immediately: RECOMMENDED and one for THIRD PARTY SEARCH professionals. Not sure how long it will take to go back over 500+ that I follow, but think I will do it as I go along.
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Are you adding value to your database? Effective database management tips by Thomas Shaw
Thomas claims that his site is Australia’s #1 Recruitment Technology Blog. That may be, but the ideas in this post seemed obvious to me, and I didn’t think the post had much value to me or search entrepreneurs like me here in the US.
January 22, 2010
3rd Party vs Corporate Recruiters by Maha Akiki
What I would do to have 10-12 corporate recruiters like Maha Akiki as my clients. I totally buy into the idea of 5 step plan, BUT, and it is a big one, this plan only works once I am on the inside and working with the client. In my experience it will not work to begin a client relationship.
http://www.cruitertalk.com/2010/01/20/3rd-party-vs-corporate-recruiters/
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